Job Description

Location:

Palarivattom, Kochi

Job Type:

Full-time

Work Mode:

Hybrid (Work from Home with

3 office visits per month

)

Salary:

?35,000 - ?45,000 per month

Job Summary

We are hiring a

Marketing coordinator

to manage and optimize our marketing funnel from lead generation to sales conversion. This role is focused on strategy, performance tracking, and outcome-based coordination with agencies.

Key Responsibilities

Plan and manage end-to-end funnel and campaign strategy (Lead ? Nurture ? Sale) Allocate and monitor budgets across Meta Ads, YouTube Ads, and content channels Review campaign performance on a weekly and monthly basis Brief external agencies on goals, deliverables, and expected outcomes Own and maintain performance dashboards (leads, CPL, ROAS, conversions)
Key Performance Indicators (KPIs)

Number of qualified leads generated per month Cost per Lead (CPL) Lead-to-sale conversion percentage Campaign ROI Identification of funnel leakage points
Requirements

Experience in performance or digital marketing Strong understanding of marketing funnels and paid campaigns Ability to analyze data and make performance-driven decisions Experience working with agencies or external partners Comfortable working in a hybrid setup
Salary & Benefits

Monthly salary:

?35,000 - ?45,000

Flexible work-from-home model Limited office visits (3 times per month)
Job Type: Full-time

Pay: ?35,000.00 - ?45,000.00 per month

Benefits:

Work from home
Work Location: Hybrid remote in Kochi, Kerala