Job Description

Marketing Coordinator - Operations & Campaign Execution

The Marketing Coordinator will be the central operational and functional coordinator for

all marketing activities related to the Intuition Process. This role ensures tight execution,

alignment, and information flow across marketing teams, agencies, martech systems, and

contact center(s), enabling seamless lead management and program marketing at scale.

The role is execution-oriented, process-driven, and critical to ensuring campaign-to-

conversion continuity.

Key Responsibilities

1. Marketing Operations & Execution

? Coordinate end-to-end marketing operations across content, design, social media,

performance marketing, email, WhatsApp, and martech teams.

? Own marketing calendars covering:

o Campaigns

o Content

o Email & WhatsApp broadcasts

o Program launches and events

? Track timelines, dependencies, approvals, and closures across all workstreams.

2. Contact Center Coordination & Lead Handover

? Coordinate closely with contact centers to ensure:

o Timely and accurate handover of marketing leads

o Alignment on campaign messaging, offers, and program details

o Availability of campaign-specific scripts, FAQs, and talking points

? Share campaign calendars and expected lead volumes in advance.

? Track and escalate issues related to lead quality, follow-up delays, or feedback from

callers.

? Act as the marketing SPOC for contact center-related escalations.

Education

? Bachelor's degree in Marketing, Communications, Business, or a related field

Experience

? 3-5 years of experience in:

o Marketing operations or coordination

o Campaign execution support

o Email and messaging-based campaigns

o Cross-team or contact center coordination

Skills & Competencies

? Strong coordination, follow-up, and execution discipline

? Excellent written and verbal communication

? High attention to detail and process orientation

? Ability to manage multiple stakeholders and parallel workstreams

? Comfort working with martech systems, campaign tools, and trackers

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹50,000.00 per month

Work Location: In person