Develop and execute marketing strategies aligned with business goals
Plan and manage digital marketing campaigns (SEO, SEM, email, social media, content marketing)
Generate and nurture leads for IT services and solutions
Coordinate with sales and technical teams to create targeted marketing campaigns
Create marketing content such as blogs, case studies, brochures, presentations, and website copy
Manage social media platforms and track engagement metrics
Conduct market research and competitor analysis
Monitor campaign performance and prepare marketing reports
Support branding initiatives, events, webinars, and product launches
Maintain and update CRM and marketing automation tools
Required Skills & Qualifications
Bachelor's degree in Marketing, Business Administration, IT, or a related field
Minimum
2+ years of marketing experience
, preferably in an IT or software services company
Strong understanding of IT services, digital marketing, and B2B marketing concepts
Hands-on experience with digital marketing tools (Google Ads, Analytics, CRM, email platforms)
Excellent written and verbal communication skills
Ability to analyze data and make data-driven decisions
Creative mindset with strong organizational and time-management skills
Qualification:
Bachelor's degree in Marketing, Business Administration, IT, or a related field
Experience:
2-5 years
Gender:
Female candidates preferred
Salary:
30,000 per month
Location:
Cochin
Job Types: Full-time, Permanent
Pay: From ?30,000.00 per month
Benefits:
Cell phone reimbursement
Health insurance
Internet reimbursement
Life insurance
Provident Fund
Education:
Bachelor's (Preferred)
Experience:
Marketing in an IT or software services company: 2 years (Preferred)
Sales & Marketing: 2 years (Preferred)
Digital marketing, and B2B marketing concepts: 2 years (Preferred)
Work Location: In person
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