Marketing Coordinator - Complete Water Treatment Solutions
Location
Corporate Office: Ambattur Estate, Chennai, Tamil Nadu
Experience / Level
1-2 years of experience in marketing coordination/support (ideally in a B2B/industrial environment or service domain).
About the Company
We are a full-service water-treatment solutions provider offering end-to-end systems (design, installation, service, maintenance) for industrial, commercial and institutional clients. Situated in Ambattur Estate, Chennai, our company serves diverse sectors with technical-driven solutions (equipment, filters, chemicals, servicing, etc).
Key Responsibilities
Assist in implementing the marketing strategy & plan for the company's full water-treatment solution portfolio (equipment, services, maintenance contracts).
Support market research efforts: help identify target segments (industrial, commercial, municipal), collect customer insights, monitor competitor activity and emerging trends.
Coordinate with sales, engineering & service teams to ensure marketing support elements (case studies, customer success stories, value-propositions) are captured and used.
Help develop and maintain marketing collateral and content: brochures, presentations, datasheets, website copy, social media posts, email campaigns, trade-show materials.
Assist in managing digital marketing presence: updating website content, coordinating social media channels, supporting SEO/SEM tasks, coordinating content marketing to drive engagement and leads.
Support planning and execution of marketing events, seminars, webinars, exhibitions relevant to the water/waste-water/industrial?infrastructure domain.
Assist with lead-generation support: track inbound enquiries, help prepare basic marketing materials/proposals, monitor campaign performance indicators.
Help maintain the marketing calendar, coordinate with vendors (design, print, digital agencies) and ensure timely deliverables.
Ensure brand consistency across all marketing communications, assisting with adherence to brand guidelines and enhancing the company's positioning in the water-treatment solutions space.
Aid in launch support for new products/services: liaise with technical/engineering teams, assist in go-to-market communications and collateral.
Required Skills & Qualifications
Bachelor's degree in Marketing, Business Administration, Engineering (preferably chemical/environmental) or equivalent.
1-2 years of experience in a marketing coordination/support role in an industrial/B2B or service environment is preferred.
Good written & verbal English communication skills.
Familiarity with digital marketing basics: website content updates, social media, email marketing, understanding of SEO/SEM concepts.
Ability to work collaboratively across functions (sales, technical, service, design) and with external vendors.
Good organisational skills: ability to manage multiple tasks/projects, prioritise work, meet deadlines.
Analytical mindset: comfortable tracking basic marketing metrics, providing input based on data and assisting with reports.
Proactive, self-driven, willing to learn, adaptable in a technical/industrial marketing environment.
Willingness to travel locally for events, client visits or exhibitions if required.
Job Types: Full-time, Permanent
Pay: From ?15,000.00 per month
Benefits:
Cell phone reimbursement
Health insurance
Provident Fund
Work Location: In person
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