Pullman Chennai Anna Salai offers 232 stylish rooms, a swimming pool, fitness center, spa, two signature dining venues, versatile banquet spaces, boardrooms, and social lounges-ideal for business and leisure travelers. The hotel is perfectly equipped to host a wide range of MICE events, featuring versatile modular venues that can accommodate up to 400 guests, from intimate meetings to grand celebrations.
Coordinate marketing and effective implementation of the promotional strategies for all services the hotel has to offer;
Create the annual marketing plan and follows it on a monthly basis;
Manage the newsletter and social media including engagement, content creation, scheduling, monitoring, writing and posting all status updates within the brand guidelines;
Optimize the awareness of different hotel outlets and events;
Create the annual events calendar as well as initiate regular marketing meetings;
Create marketing, PR reports and press tools; Delivers a monthly report, and newsletter for the hotel
Liaise with local/regional media; prepare press releases of events;
Assist departments with creative ideas;
Ensure the consistency of all marketing collaterals with Accor, Novotel and ibis standards, create the promotional materials, brochures, and leaflets and follows production;
Digital Acquisition marketing - SEO, OTA's, Accor Loyalty Programs, website content Optimisation, Metasearch channel Optimisation.
Assists in the implementation of the hotel's Marketing Communications Strategy (goals, tactics and actions) to achieve and exceed forecasted revenue figures in Rooms, Food and Beverage, and all other revenue-generating departments.
Qualifications
Bachelor's Degree
Minimum 8 years of experience in a similar role
Excellent reading, writing and oral proficiency in English language
* Proficient in MS Excel, Word, & PowerPoint
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