Marketing & Communications
Develop annually the plan for the Marketing activity of the property, aligned with the global strategy for Accor and Brand. Monitor, analyze and share the results of the actions monthly
Maintain good working relationships with local and international media and maintain current media lists: local and international travel, leisure, lifestyle, entertainment, business and food editors
Execute media placements for hotel through news releases and personal contacts
In support of Sales and Revenue, develop business and leisure travel promotions; release to press and/or target audience
Explore valuable media trades where appropriate
Serve as hotel spokesperson, when appointed by General Manager, to make all official statements for hotel to media, especially during crisis situations
Maintain photo/electronic library of hotel Executive Committee and all other aspects of hotel
Maintain and update hotel\xe2\x80\x99s website, oversee the delivery of the social media plan and grow the properties digital awareness and distribution.
Connecting and managing influencers, Bloggers & Vloggers.
Submit stories/photos to media regularly. Monitor news coverage and circulate internally
Maintain updated hotel press kit to include news releases, Executive Committee biographies & photos
Establish PR & Communications programs that will benefit and support sales and F&B strategies and initiatives
Assist Director of Sales and Marketing in developing and producing sales support materials for hotel (newsletters, brochures, mailers, promotion materials, in-room information, guides, etc.)
Assist Director of Food and Beverage in the development and production of signage, menus, and other F&B collateral materials
Contribute to employee newsletter, announcements and other printed materials published by the Talent & Culture department
Monitor all printed materials to ensure adherence to corporate identity standards.
Arrange photography of VIP guests and maintain archives
Coordinate all special events and promotions with the aim to maximize publicity
Regular OTA audits to ensure adherence to rate parity and implementation of other mandates. Work closely with OTA marketing managers.
Work closely with the corporate team \xe2\x80\x93 by providing required inputs
Content management and Animation, Social Media Management, Email Marketing, E-Communication, Partner Management, Help in adherence to SLA\xe2\x80\x99s.
Manage Hotel CSR (Community) Projects
Work Experience
Knowledge and Experience
Bachelor\xe2\x80\x99s Degree
Minimum 6 years of experience in Marketing Communications/Public Relation or 2 years of experience in a similar capacity
Excellent reading, writing and oral proficiency in English language
Proficient in MS Excel, Word, & PowerPoint
Competencies
Excellent leadership, interpersonal and communication skills
Detail-oriented and highly reliable in thorough execution and follow-through
Ability to work well in stressful & high-pressure situations
A team player & builder
A motivator & self-starter
Well-presented and professionally groomed at all times
Benefits
MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.