Job Description

Job Title: Marketing Automation Specialist (AI & n8n Specialist)Role Overview:

We are seeking a results-driven

Marketing Automation Specialist

to architect, build, and optimize our digital marketing ecosystem. In this role, you will go beyond simple email drips; you will leverage

n8n

and

AI agents

to create autonomous systems that handle lead enrichment, content personalization, and multi-channel campaign orchestration. You will be the bridge between our marketing strategy and the technical execution of "agentic" workflows.

Key Responsibilities

Workflow Orchestration:

Design, build, and maintain complex multi-step workflows in

n8n

to automate end-to-end marketing operations.

AI Agent Deployment:

Integrate LLMs (e.g., GPT-4o, Claude 3.5) into workflows to create "AI Marketing Agents" capable of personalized messaging, sentiment analysis, and autonomous lead qualifying.

Lead Lifecycle Management:

Automate lead capture, enrichment (using tools like Clearbit or LinkedIn Scraping), and real-time syncing between our website, CRM (HubSpot/Salesforce), and communication channels.

Campaign Optimization:

Execute A/B testing on automated sequences and use AI-augmented analytics to refine conversion rates and ROI.

System Integration:

Connect third-party SaaS tools, databases, and internal APIs using Webhooks and REST API protocols.

Data Integrity & Compliance:

Ensure clean data flows across the stack and maintain compliance with global data privacy regulations (GDPR, CCPA).

Required Skills & Qualifications

Hands-on Automation:

2+ years of experience with

n8n

(Cloud or Self-hosted), including advanced node logic, expressions, and error handling.

AI Proficiency:

Proven experience with

Prompt Engineering

and integrating AI models into workflows for content generation or data processing.

Technical Stack:

Proficiency in

APIs, Webhooks, and JSON

. Strong knowledge of CRMs (e.g.,

HubSpot, Salesforce

). Familiarity with

JavaScript/Python

for custom logic within n8n nodes.

Analytical Mindset:

Ability to map complex customer journeys and translate them into logical flowcharts/diagrams.

Growth Marketing:

Deep understanding of lead scoring, segmentation, and drip campaign best practices.

Preferred Qualifications

Experience with Vector Databases (e.g., Pinecone, Weaviate) for Retrieval-Augmented Generation (RAG) within marketing agents. Certification in

n8n

or major marketing platforms (HubSpot/Salesforce). Experience automating multi-channel communication (WhatsApp,
Job Types: Full-time, Permanent, Fresher

Pay: ₹100,000.00 - ₹300,000.00 per year

Work Location: In person