Marketing Associate

Year    TN, IN, India

Job Description

Primary Responsibilities



Develop new business opportunities to meet market trends and company goals Lead outbound demand generation through

cold calling, social media outreach, email campaigns, and telesales

Conduct product demonstrations, sales pitches, and presentations to potential clients Build and maintain relationships with prospects through follow-ups and networking Report weekly forecasts and track sales performance

.


Marketing & Lead Generation



Assist in developing and executing

digital marketing strategies

(SEO, SEM, PPC, email marketing, and content marketing) to attract leads Manage and enhance content on

websites and social media platforms

to boost engagement Develop independent content and manage

day-to-day marketing activities across social media

Explore new communication channels to improve brand presence and lead generation Assist in

marketing initiatives, including advertisements, event promotions, and marketing presentations


Networking & Brand Awareness



Maintain active participation and membership in

industry networking organizations

Attend events, trade shows, and webinars to promote HRIS and payroll solutions Collaborate with internal teams to create

sales enablement materials

(brochures, whitepapers, case studies)

Required Qualifications



1-3 years of experience in

sales, marketing, lead generation, or business development

(preferably in

HR software, SaaS, or payroll solutions

)
Proven track record in

telesales, internet sales, or software product sales


Experience working in a

sales or marketing team environment


Proficiency in

SEO/SEM campaigns, web analytics, and Google Ads etc


Strong understanding of

search engines, Biz research tools, and digital marketing strategies


Strong

organizational and follow-up skills


Excellent

verbal and written communication skills


Bachelor's Degree/Diploma in

Marketing, Business, Communications, Commerce, or related field



What We Offer



Competitive salary + commission incentives


Career growth in the HR tech industry


Ongoing training and development


A collaborative and innovative work environment



Job Type: Full-time

Pay: ₹20,000.00 - ₹35,000.00 per month

Benefits:

Health insurance Provident Fund
Work Location: In person

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Job Detail

  • Job Id
    JD4272172
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    TN, IN, India
  • Education
    Not mentioned
  • Experience
    Year