Job Description

Key ResponsibilitiesLinkedIn Marketing

Create, manage, and optimize LinkedIn campaigns (organic and paid). Build and maintain a strong professional presence for the company on LinkedIn. Send targeted connection requests, messages, and follow-ups for lead generation. Publish and promote posts, articles, and updates to improve engagement. Track LinkedIn analytics to measure performance and suggest improvements.

Email Marketing (Gmail, Hotmail, Outlook & Tools)

Create and manage email campaigns for lead generation, nurturing, and promotions. Build and maintain segmented email lists for targeted outreach. Draft personalized outreach emails, follow-ups, and newsletters. Monitor open rates, click rates, bounce rates, and conversions. Ensure email compliance (spam-free, proper formatting, unsubscribe options).

Lead Generation & CRM

Identify potential clients through LinkedIn search, email lists, and online databases. Qualify leads and coordinate with the sales team to convert into opportunities. Maintain accurate lead and campaign data using CRM tools (HubSpot, Zoho, etc.).

Content & Communication

Write clear, engaging content for outreach, posts, and marketing copies. Coordinate with the design team for visuals required in campaigns. Ensure brand consistency across all communication channels.

Required Skills & Qualifications

Proven experience in LinkedIn lead generation and email marketing. Strong understanding of email platforms (Gmail, Hotmail, Outlook) and marketing tools. Excellent written and verbal communication skills. Knowledge of email automation tools (Mailchimp, SendGrid, HubSpot, etc.) is a plus. Basic understanding of analytics, reporting, and campaign optimization. Ability to work independently and meet targets.

Preferred Qualifications

Experience in B2B marketing or IT/Service industries. Familiarity with LinkedIn Sales Navigator. Understanding of digital marketing fundamentals (SEO, PPC, Social Media).
Job Types: Full-time, Permanent, Fresher

Pay: ?8,086.00 - ?39,467.31 per month

Work Location: In person