Job Description

Key Responsibilities:

Lead Generation & Client Acquisition:

Develop and execute strategic marketing plans to generate leads and acquire clients for website design, app development, and IT services. Identify and target potential clients via digital campaigns, networking, referrals, and B2B marketing platforms.

Sales Enablement:

Create tailored marketing and sales pitches for web and app development projects. Collaborate with the technical team to understand service offerings and convert that into client-friendly value propositions.

Campaign Management:

Plan and run digital marketing campaigns (SEO, SEM, email, social media, etc.) targeting IT service clients. Optimize marketing funnels for lead nurturing and conversions.

Market Research & Competitor Analysis:

Analyze market trends, customer needs, and competitor strategies to refine the marketing approach. Stay updated with the latest in tech marketing trends and tools.

Branding & Content:

Oversee content creation for websites, brochures, proposals, and case studies. Ensure consistent brand messaging across all channels.

Client Communication:

Handle initial client inquiries, conduct presentations, and follow up on leads and proposals. Support in drafting and finalizing marketing collateral and commercial documents.

Required Skills & Qualifications:

Proven experience (1+ years) in

marketing and sales

for

IT services

, especially

web development and application development projects

. Strong understanding of B2B tech service sales and lead generation techniques. Excellent communication and presentation skills. Experience with marketing tools (e.g., HubSpot, Mailchimp, Google Ads, LinkedIn Ads, etc.). Knowledge of SEO/SEM, social media marketing, and email marketing. Familiarity with CRM systems and marketing analytics. Ability to work independently and manage multiple campaigns/projects.

Preferred Qualifications:

Bachelor's/Master's in Marketing, Business, IT, or a related field. Prior agency or software company experience is a strong plus. Basic understanding of web/app technologies (WordPress, Laravel, Flutter, etc.).

What We Offer:

Competitive salary and performance-based incentives. Opportunity to work with a dynamic team on global projects. Flexible working environment (remote/hybrid). Career growth and upskilling opportunities.
Job Types: Full-time, Permanent

Pay: ?15,000.00 - ?55,000.00 per month

Benefits:

Health insurance
Schedule:

Day shift
Supplemental Pay:

Commission pay Performance bonus
Application Question(s):

Last Drawn Salary Per Month? Did you work with any IT/website design/application development company previously? How many years of experience do you have in this field?
Work Location: Remote