Job Description

Job Title:

Marketing & Social Media Manager (Multi-Brand: Education, EdTech, Real Estate)

Location:

Dehradun, Uttarakhand.
Full-Time | Flexible Hours | Immediate Start

About the Role:

Are you a creative strategist with a flair for digital storytelling and brand building across diverse industries? We are seeking a

Marketing & Social Media Manager

to lead and execute high-impact campaigns across

three visionary projects

:

Doon Imperial Residential School : An innovative Boarding School

reimagining the curriculum to prepare students for a future shaped by AI, sustainability, and emerging tech.

A Real Estate and Realtor venture in Kamloops, Canada

, focused on client-centric property sales, branding, and trust-building in the community.

Doon IAS Academy

, a hybrid learning platform supporting foundational courses for competitive exams and school-level skill development through online and offline delivery.
This is a unique opportunity for a marketing leader who thrives in dynamic environments and wants to contribute to purpose-driven ventures in

education, real estate, and youth empowerment

.

Key Responsibilities:

Strategy & Brand Building

Develop and execute unified brand strategies for all three ventures while maintaining their distinct voices and positioning. Conduct market research and competitor analysis to inform campaign decisions.

Content Creation & Management

Design and manage content calendars across Instagram, Facebook, LinkedIn, YouTube, and emerging platforms. Create engaging multimedia content (reels, blogs, ads, newsletters, and video scripts). Oversee storytelling campaigns that highlight student achievements, property features, and academic outcomes.

Digital Marketing & Analytics

Run paid ad campaigns (Meta, Google Ads) with a clear focus on ROI. Optimize SEO/SEM for both organic and paid growth. Analyze campaign performance and generate regular reports with insights and recommendations.

Community Engagement

Build and moderate active online communities for students, parents, and potential clients. Respond to messages, DMs, and comments to improve engagement and trust.

Coordination & Execution

Collaborate with school leaders, realtors, and academy coordinators to align messaging and marketing goals. Coordinate photoshoots, testimonials, webinars, and open house events (virtual and physical). Travel occasionally for on-ground execution (boarding school shoots, real estate listings, academy events).

Qualifications & Experience:

Bachelor's or Master's degree in Marketing, Communications, Business, or a related field. 2-5 years of experience in digital marketing, content creation, or brand management (multi-project experience is a plus). Demonstrated ability to manage multiple brands or verticals simultaneously. Experience in education or real estate domains is an advantage but not mandatory.

Technical Skills & Tools:

Meta Ads Manager, Google Ads, and Google Analytics Canva, Adobe Creative Suite (Photoshop, Premiere Pro, Illustrator - nice to have) WordPress or similar CMS tools SEO tools like SEMrush, Ubersuggest, or Moz Buffer, Hootsuite, or similar scheduling tools Email marketing platforms (Mailchimp, ConvertKit, etc.)

What We're Looking For:

A strategic thinker with an eye for detail and design Passion for building brands that empower youth and communities Strong communication and organizational skills Ability to adapt tone and visuals for different audiences Self-starter with a growth mindset and willingness to experiment

Why Join Us?

Be part of

mission-driven ventures

shaping the future of learning and living Work across

three impactful domains

and build a standout portfolio Flexible working style with creative freedom Opportunity to shape long-term marketing strategies from the ground up

How to Apply:

Ready to craft powerful narratives that drive impact and engagement?

Send your resume, portfolio, and a brief note on why you're the right fit

to hrdoonimperial@gmail.com. Include subject line: "Application for Marketing & Social Media Manager - [Your Name]"

Job Types: Full-time, Permanent

Pay: ?15,000.00 - ?35,000.00 per month

Benefits:

Cell phone reimbursement Food provided Internet reimbursement
Schedule:

Day shift
Supplemental Pay:

Performance bonus
Application Question(s):

List the type of projects you have worked on before. Have you led a campaign before for any project? How would you rate your organization skills on a scale of 1 to 10? Can you efficiently run Meta Ads and Google Ads?
Work Location: In person