Marketing Analyst

Year    KA, IN, India

Job Description

About the job:



We are seeking a Marketing Analyst (3+ years experience) with strong expertise in AI-driven analytics and automation. The ideal candidate is not only data-driven but also proficient in leveraging AI tools to optimize campaigns, generate insights faster, and improve decision-making. You'll play a critical role in analyzing marketing performance, customer behaviour, and market trends to fuel Growth School's growth journey.

Responsibilities:



Collect, analyze, and interpret data across campaigns, CRM, paid ads, social, and web analytics. Leverage AI-powered tools (ChatGPT, GenAI analytics platforms, AI dashboards) for faster insights, reporting, and trend forecasting. Build and automate dashboards/reports to track KPIs, campaign performance, and ROI. Conduct competitor and market research using both traditional and AI-driven methods. Drive customer acquisition, retention, and engagement through data-backed strategies. Partner with cross-functional teams (Content, Product, Sales) to align insights with business objectives. Lead experimentation, A/B testing, and predictive modelling initiatives.

Annual Salary:

?12,00,000 - ₹15,00,000

Qualifications:



Bachelor's degree in Marketing, Business, Economics, Statistics, or related field. 3+ years of experience in marketing analytics, growth strategy, or business intelligence. Strong analytical skills with proficiency in marketing analytics tools (e.g., GA4, HubSpot, Tableau, Power BI). Familiarity with AI/GenAI platforms for marketing insights. Experience in building dashboards, running experiments, and delivering actionable recommendations. Ability to translate data into strategies that impact growth and revenue. Collaborative mindset with experience working across teams.

Skill Required:



Marketing Analytics Data Analysis AI Tools Data Visualization A/B Testing SQL GA4 HubSpot Tableau AI Marketing PowerBI GenAi
Job Type: Full-time

Pay: ₹1,200,000.00 - ₹1,500,000.00 per year

Benefits:

Flexible schedule Leave encashment Paid time off
Education:

Bachelor's (Required)
Experience:

Marketing automation: 3 years (Required) A/B testing: 3 years (Required) HubSpot: 3 years (Required) Market analysis: 3 years (Required) Tableau: 3 years (Required)
Location:

Bengaluru, Karnataka (Required)
Work Location: In person

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Job Detail

  • Job Id
    JD4426708
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    KA, IN, India
  • Education
    Not mentioned
  • Experience
    Year