: Fast Moving Consumer Goods (FMCG) - Detergents & Soaps
Salary
: ?35,000 per month + Travel Allowance (TA) & Daily Allowance (DA) for field visits
Field Visits
: one week / Month
Age
: Above 40
Gender
: Male
Job Summary
Ava's Shakthi is seeking a dynamic and experienced
Marketing Admin
to lead and implement marketing strategies to expand our presence in the detergent and soap segment. The ideal candidate will be responsible for brand building, market penetration, dealer/distributor coordination, and field-level promotional activities. We have already established in 13 Districts. We have to expand our territory.
Key Responsibilities
Develop and implement effective
marketing and brand strategies
for detergent and soap products
Conduct
field visits (1 week/month)
to monitor market trends, meet distributors/retailers, and gather feedback
Manage and expand the
dealer and distribution network
across targeted regions
Plan and execute
promotional campaigns
, product demos, and marketing events
Monitor
sales performance
, analyze market data, and identify growth opportunities
Collaborate with the production and sales team to align demand planning and product delivery
Create and manage content for marketing collaterals (print, digital, social media)
Ensure
brand visibility
at retail outlets and improve shelf presence
Provide monthly reports and recommendations to management for strategy improvement
Monitor competitor activities and suggest actionable insights
Required Skills & Qualifications
Bachelor's degree in Marketing, Business Administration, or related field
Minimum
2-3 years
of experience in FMCG marketing (preferably in detergent/soap sector)
Strong understanding of
rural and semi-urban market dynamics
Excellent communication, negotiation, and interpersonal skills
Willingness to travel for
monthly field visits (with TA/DA provided)
Proficiency in Tamil and basic English; knowledge of local geography preferred
Benefits
Fixed Salary: ?35,000 per month
TA/DA for field visits
PF will be provided
Accommodation will be provided for whole family
Job Type: Full-time
Pay: Up to ?35,000.00 per month
Ability to commute/relocate:
Villupuram, Tamil Nadu: Reliably commute or planning to relocate before starting work (Preferred)
Education:
Bachelor's (Preferred)
Willingness to travel:
25% (Required)
Work Location: In person
Job Type: Full-time
Pay: ?35,000.00 per month
Ability to commute/relocate:
Villupuram, Tamil Nadu: Reliably commute or planning to relocate before starting work (Preferred)
Education:
Bachelor's (Required)
Willingness to travel:
25% (Preferred)
Work Location: In person
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