At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.
The Performance and Brand Marketing Analytics team within the broader Enterprise Digital Experimentation and Analytics (EDEA) team supports optimization of our paid channels/brand activities, create enterprise channel level reports and build scalable enterprise solutions for elevating performance marketing. The team specializes in using data around digital marketing, internal acquisitions data, external channel data and investment data to improve our ROI across the marketing funnel. This role will be primarily responsible for managing analytics for all our Paid Search activities in Intl markets.
Responsibilities:
Support our partners within Enterprise Digital Team to create impactful narrative and identify opportunities in Paid Search Channel
Work closely with individual markets in partnership with the channel enablement team to provide custom solutions and insights on an ongoing basis
Create robust enterprise solutions to optimize and scale the channel
Work with other CoE teams in the acquisition journey to deliver value for the enterprise
Keep an external outlook to respond to change in paid search marketing and bring in best practices
Required Qualifications and Experience
Post graduate Degree in business, economics, statistics, mathematics, engineering or finance
Minimum 5 years relevant analytics experience with a background in quantitative business analysis and statistical and modeling techniques; experience in digital analytics preferred
Proven experience of working on insights with partners, with a track record of consistently delivering results though developing advance analytics and platforms
Superior problem-solving/decision making skills
Excellent teamwork and thought leadership skills with experience collaborating with partners across the globe
Strategic and analytical orientation - numerical with forecasting, plus Financial acumen to drive business analyses
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
Competitive base salaries
Bonus incentives
Support for financial-well-being and retirement
Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
Generous paid parental leave policies (depending on your location)
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
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