Position:- Trade Marketing ManagerCampaign Execution and Management : Strong background in Offline managing end-to-end execution of BTL media campaigns, ensuring timely delivery and meeting quality standards & expertise lies in overseeing planning, execution, and optimization of various offline marketing strategies, including direct mail, email marketing, telemarketing, and in-person events. - Media Buying and Negotiation: Consistently identified and negotiated with media owners to secure competitive rates and prime placements. developed valuable relationships with key media stakeholders. - Strategy Development: Well-versed in designing and implementing BTL marketing strategies that align with business objectives, enhance brand visibility, and engage target audiences effectively. - Collaboration and Cross-functional Coordination: - Collaborative environments and experience Req closely with teams across sales, creative, and digital marketing to ensure seamless campaign execution and alignment with overarching business goals. - Performance Tracking and Optimization: - Continuously monitor and analyze campaign performance, utilizing data-driven insights to refine strategies and improve overall campaign effectiveness. Key Skills: - Proficient in managing multiple projects simultaneously while meeting tight deadlines in fast-paced environments. - Strong communication and negotiation skills, with a proven track record in securing favorable deals with vendors. - Comfortable with Excel & PowerPoint for reporting and presentations. (ref:updazz.com)
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