Manager - Public Relations
Hiring for Manager PR to drive the development and implementation of a focused PR strategy, to proactively communicate the agreed messages to target media across the country.
Role: Manager PR
Location: Mumbai
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The key responsibilities are listed below:
1. Media Reviews - pitching, sample rotation/ROI, ensuring bios updates, delivering review guides, product details, comparison reviews, coordinating with logistics for sample dispatch / collection
2. Tech Influencer Relationships and Content management; arranging preview meets
3. Media Interactions / Story responses for questionnaires / Responding to media queries / Interviews
4. Press Release Schedules in sync with Local Sales & HQ ; Drafting when needed
5. Product launch and momentum campaigns, including briefings with key press, organization of press tours, and management of product review program
6. Content Checking / Generation for all PR material and requirements
7. Quarterly Business Review presentation (PR Part); Monthly exposure reports, Share of Voice reports and EMS updating
8. Monthly newsletter content
9. Agency KRA control; Liaise with partners for impactful PR activities
Job Specifications:
- The role is perfect for someone who is looking for new and exciting challenges each day; someone who is hands-on, decisive, organized and able to manage both tasks and people.
- Bachelors Degree/PG with focus on media/communications
- Min. 10 years of relevant experience; preferably working for a consumer brand in the technology industry
- Strong local media knowledge and network
- Excellent oral, written, and presentation skills
- Product knowledge, Exceptional organizational skills and attention to detail
- Integrity, maturity & capability to deal with pressure
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