A university master's degree in Electrical Engineering, Microelectronics, or Economics, with a strong familiarity with the automotive microcontroller market
At least 5 years of experience in product or application marketing, business development, or application engineering for microcontroller
Thorough understanding of microcontrollers within automotive applications
Technical- or application understanding in the areas of HMI, powertrain, BMS, smart sensing, body-ECUs
Strong emphasis on roadmap execution, winning projects, and driving revenue.
International networking skills and the willingness to travel
Are a team player, enjoy working in a multicultural environment, and have a passion for profit
Comprehensive knowledge of the automotive semiconductors market
Fluent English skills
Able to cope with high-complexity contexts and to consolidate strategies for management decision-making
Excellent communication skills with the ability to collaborate and work closely with all levels in a global, matrix environment
You are best equipped for this task if you have:
Contributing as a Product Marketing key interface for automotive Microcontrollers
Contribute significantly to the development of the PSOC automotive Microcontroller strategy and related content for Infineon's overall strategy
Contribute significantly to the development of PSOC automotive Microcontroller ideas with a focus on evolving automotive/E-Architecture
Contribute significantly to the value proposition for the Infineon automotive Microcontrollers
Analyze markets/focus applications/competitors down to the product level
Develop a business case for the PSOC automotive Microcontroller
Align with x-PL Marketing on positioning of the PSOC automotive Microcontroller
Contribute to the development of the microcontroller roadmap for critical products, including software content
Develop a market introduction plan and support product-focused as well as application-focused G2M (go-to-market) activities
Create and roll out the pricing strategy, together with the strategy, and ensure profitable growth
Create and support the creation of product-related material for customer communication
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