Job Description

Responsibilities Include:

• Responsible for performance and deliveries in digital platforms like Search, Social and Programmatic for campaign deployment, daily operations and master trading-related technologies, including DSPs, DMP, 3rd party ad servers and manual exchanges
• Google Data Studio Use for Real-Time Reporting of Campaign Setup Status, Campaign Day-Today Reports.
• Integrated Google Analytics, Campaign Manager and DV360.
• Digital Strategy and Media Planning across Paid Search, Social Media campaigns, Programmatic Display, Native Ads to achieve the target KPIs.
• Strategizing Target and Goals for Every Next Month on the Basis of Current Month Performance. Constant Monitoring of Campaigns to Achieve its Monthly Goals.
• Digital Strategy and Media Planning across Paid Search, Social Media campaigns, Programmatic Display, Native Ads to achieve the target KPIs.
• Knowledge sharing with the marketing team and top executives, drive continued innovation and best practice implementation.
• Coordinate with Internal stakeholders to launch new campaigns and troubleshooting existing campaigns to achieve set goals.

Skills and Experience required:

• 2 - 5 years of work experience, with recent experience in search or online advertising
• Working understanding of Paid Search and/or Display (Banner Advertising)
• Data analysis in Excel, including Pivot Tables & basic statistics
• Advanced understanding and experience with Ad Trafficking (DoubleClick specific a plus)
• Proactive, self-starter, capable of setting goals and reporting progress against them
• Problem solving and attention to detail in a multi-tasking, fast-paced business environment
• Team player & strong communication skills
• Excellent client management skills and high level of expectation setting
• Be confident in analysing and acting on marketing data
• Bachelor's degree in: economics, statistics, physics, engineering or advertising

Skills Required