Job Description

- Fantastic work culture- Attractive Salary & Benefits- Opportunity to make a positive impactOur Client is a company working on two platforms with an ambitious plan to grow multifold in the Hospitality and Safety segment.The JobYou will be responsible for :-Leading the planning and implementation of PR and initiatives related to the brand.-Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities.-Creating and managing all marketing material and collateral in line with brand direction.-Implementing online marketing activities including Social Media, SEO/SEM, demand generation, leads generation, etc.-Tracking effectiveness of various campaigns and course correcting as required.-Managing communications spend and working with vendors and agencies, to create and/or localise communications and marketing activities and develop supporting assets.-Managing corporate communications across internal channels/platforms.-Developing messaging and content for corporate communications.-Keeping staff updated and engaged on corporate developments and strategies through various internal communication channels/platforms.-Planning and executing CRM, marketing automation and lifecycle marketing initiatives.-Using customer insights to construct effective CRM campaigns.-Measuring, monitoring and analyzing effectiveness of email marketing activities against goals (ROI & KPIs).-Planning and executing viral marketing campaigns across a range of social media platforms.-Designing and developing strong employer branding strategy.-Partnering with various internal and external stakeholders to promote and communicate the employee value proposition (EVP) and help position the company as an employer of choice.-Building campaigns to support recruitment and drive talent attraction and engagement across multiple channels.-Analyzing and interpreting metrics to measure the success of employer branding initiatives.- Managing a team of 1-5 people.Ideal CandidateSkills Required :- You have at least 3 years experience ideally in Marketing Communications within Hospitality, Leisure, Travel industry.- Experience within CRM / Loyalty Marketing, Startup Experience, Employer Branding, Social Media / -Viral Marketing, Internal Communications, Community Management, would be a strong advantage.- You are a strong networker & relationship builder- You are a strong team player who can manage multiple stakeholders- You are highly goal driven and work well in fast paced environments- You are willing to undertake 0-30% travel. (ref:updazz.com)