Manager Marketing Analytics Consulting Firm (4 9 Yrs)
Job Description
Marketing Analytics: Manager
- ML, Logical Regression, Random forest, Python & SQL
Marketing Analyst Job Responsibilities:
- Provides actionable overall market and customer insights to address key strategic questions.
- Responsible for tracking, reporting, and analyzing the performance of marketing activities, ad-hoc analytic requests, and development/automation of regular reports.
- Analyzes external and internal customer data using database queries (SQL, Access), spreadsheet (Excel) models, web analytics tools (Adobe / Omniture), statistical analysis tools, and campaign management software tools.
- Evaluates customers\' online behavior and provide insights and recommendations for further enhancements to the guest experience.
- Analyzes A/B and Multi-variate tests, communicate results and provide recommendations.
- Creates PowerPoint presentations to provide market and consumer insights to other marketing and sales departments.
- Advises other marketing functions (e-commerce/website, online/offline advertising, brand, product development) as the knowledge owner for customer and market data.
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Job Detail
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Job IdJD3262788
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationBangalore, Karnataka, India
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EducationNot mentioned
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ExperienceYear