Job Description

Role Purpose
The HR Manager will act as a strategic HR Business Partner for CPG Head Office employees and the West Offline Distribution team, while also providing strong HR operational support. The role is designed to manage a growing employee base, strengthen talent retention, support hiring for offline distribution, and enable the central HR team to focus on organization-wide initiatives.
Key Responsibilities:
1. HR Business Partnering

• Act as the primary HR partner for CPG Head Office employees and West Offline Distribution teams.
• Work closely with business leaders to align HR strategies with business goals.
• Support workforce planning, performance management, employee engagement, and people capability initiatives.
• Provide guidance on employee relations, policy interpretation, and people decisions.

2. Attrition Management & Talent Retention

• Track and analyze attrition trends across CPG HO and West region teams.
• Design and execute retention strategies for critical roles, especially in offline distribution.
• Conduct exit interviews and derive actionable insights.
• Partner with business leaders to improve engagement, morale, and productivity.

3. Employee Connect & Market Visits (10%)

• Drive regular employee connects, skip-level meetings, and feedback mechanisms.
• Conduct field and market visits for offline distribution teams to understand ground realities.
• Strengthen HR presence and trust across corporate and field employees.

4. Talent Acquisition - Offline Distribution

• Own end-to-end hiring for Offline Distribution roles in the West region.
• Partner with TA teams, hiring managers, and external vendors to ensure timely and quality hiring.
• Support manpower planning in line with business expansion.
• Ensure smooth onboarding and early-stage employee integration.

5. HR Projects & Central Initiatives

• Support and independently manage central HR projects such as process improvements, policy rollouts, engagement programs, or HR tech initiatives.
• Collaborate with regional and central HR teams for standardization and best practices.
• Help free leadership bandwidth by taking ownership of assigned HR initiatives.

Desired Profile: * 3-6 years of progressive HR experience, preferably as an HR Business Partner.

• Strong exposure to distribution, sales, FMCG/CPG.
• Experience handling both corporate and field employees.
• Hands-on experience in talent acquisition, especially volume or frontline hiring
• Strong stakeholder management and communication skills.
• Willingness to travel for market visits.

Skills Required