Job Description

Job Title: E- commerce & Email Marketing Manager (Jewelry)About Us:We are a premier jewelry showroom in Jaipur catering to international tourists through travel agencies. We're now transitioning to direct global sales-leveraging our database of 5,000 past customers-and looking for an experienced E- commerce & Email Marketing Manager to lead our online expansion and optimize margins. Role Overview:Seeking a dynamic marketing lead to manage email campaigns, e- commerce operations, and international shipping logistics. The ideal candidate blends strategic creativity with strong analytical skills to drive repeat purchases and grow DTC revenue. Key Responsibilities:- Develop and execute a DTC e- commerce strategy to drive direct sales globally ([expertia.ai][1])- Plan, segment, and deploy email campaigns: welcome series, cross-sell, cart abandonment, win-back flows, and seasonal promotions - Manage email list hygiene, deliverability, A/B testing, and performance tracking (open rate, CTR, conversions) ([business.linkedin.com][2])- Set up and maintain the online store (Shopify or similar): product listings, SEO, UX optimization ([expertia.ai][1])- Oversee digital campaigns across email, SEO, social channels; monitor analytics and budget allocation ([heroify.co][3])- Coordinate logistics and shipping: liaise with couriers, ensure proper packaging, insurance, customs clearance- Collaborate with designers/content creators for branded visuals and packaging- Provide regular performance reports and recommendations; refine strategies continuously Qualifications:- Bachelor's degree in Marketing, Business, Communications, or related field- 3-5+ years of experience in e- commerce/email marketing-preferred in jewelry, luxury, or travel retail- Proficiency in email platforms (Mailchimp, Klaviyo, SendX), Shopify/Magento/WooCommerce, and Google Analytics- Strong HTML/CSS familiarity for email template customization- Analytical aptitude to evaluate campaign efficacy and user behavior- Excellent communication skills-copywriting, cross-functional coordination- Meticulous attention to detail; strong project management- Experience managing budgets, shipping logistics, and international compliance is a plus What We Offer:- Leadership role in shaping our DTC international business- Competitive salary and performance-based incentives- Opportunity to make real impact with full ownership- Hybrid work setup: showroom and remote flexibility- Professional growth in luxury retail and global marketing (ref:updazz.com)