Manager Digital Marketing

Year    WB, IN, India

Job Description

Are you passionate about marketing? Do you love to do it your way? We need a marketing enthusiast who will lead all our marketing activities.

We are looking for professionals confident in the below responsibilities.



Develop, implement, and manage digital marketing strategies to increase brand visibility, engagement, and conversions. Plan and execute content marketing strategies, including blogs, social media posts, email campaigns, and website content. Manage and optimize SEO, SEM, and paid campaigns to drive targeted traffic and leads. Knowledge in CRO, ASO, Mobile marketing, marketing automation Understand the consumer behavior, identify user segments & execute relevant marketing campaigns. Set up the processes to ensure consistency in communication across all marketing efforts. Prepare the budget for the marketing campaigns. Track and improve continuously the performance against goals/objectives. Monitor competition in terms of customers. acquisition, retention, and monetization practices, pricing changes, new products, and features. Identify opportunities to reach new segments and expand market share. Mentor and train the team on best marketing practices & latest innovations.

Must have:-



Master's degree in Marketing, Communications, or a related field. Proven experience in digital marketing and content strategy. Strong knowledge of SEO, SEM, Google Analytics, and paid media campaigns Excellent writing, editing, and storytelling skills for digital platforms. Ability to create both strategic marketing plans and hands-on content execution. Experience with marketing automation tools. Creative thinker with strong analytical and problem-solving skills. Ability to work independently and manage multiple projects under deadlines. Analytical mind and experience of 5 -7 years.
Job Types: Full-time, Permanent

Pay: ₹600,000.00 - ₹1,200,000.00 per year

Benefits:

Health insurance Leave encashment Provident Fund
Work Location: In person

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Job Detail

  • Job Id
    JD4305243
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    WB, IN, India
  • Education
    Not mentioned
  • Experience
    Year