Job Description

Key Responsibilities: - Lead, mentor, and manage the Digital Marketing team to deliver high-quality campaigns. - Plan, develop, and implement digital marketing strategies across multiple channels (SEO, SEM, Social Media, Email Marketing, Paid Ads, Content, etc.). - Oversee end-to-end campaign execution, from ideation to performance analysis. - Take ownership of the creative aspects of campaigns (visuals, copy, messaging) in collaboration with the design/content team. - Analyze performance metrics, generate reports, and optimize campaigns for maximum ROI. - Stay updated with digital marketing trends, tools, and best practices to ensure continuous improvement. - Manage budgets and allocate resources efficiently across campaigns. - Work closely with cross-functional teams (Design, Content, Sales, Development) to align marketing strategies with business goals. Requirements: - 2-4 years of proven experience as a Digital Marketing Manager or similar role. - Strong hands-on expertise in SEO, SEM, Google Ads, Social Media, Email Marketing, and Analytics tools. - A creative thinker with the ability to generate fresh, engaging campaign ideas. - Excellent leadership skills with experience in managing a team. - Strong analytical skills and the ability to translate data into actionable insights. - Up-to-date knowledge of the latest digital trends, platforms, and strategies. - Strong communication and interpersonal skills. (ref:updazz.com)

Skills Required