DATA SCIENCE MANAGER - DATA ANALYTICS
PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION:
Driving Data science solutions across Planning, Consumer Engagement, Pricing, Merchandising, Operations verticals at adidas e-commerce, you are responsible delivering cutting-edge data driven data science services to stakeholders, enabling them to make decisions generating value to business. Based on internal & external data sources, you manage the creation and generation of ML and statistical based solutions, forecast models, data capabilities, insights that help adidas better understand the consumer, expand reach, increase customer engagement and advocacy, and ultimately drive sales. In collaboration with business team, you drive and execute EM Digital Data Science strategy focussing on Emerging markets, supporting planning teams in key KPIs relevant to drive net sales for E-commerce business
KEY RESPONSIBILITIES:
DATA SCIENCE
:
Develop and deliver forecasting & pricing models for KPIs critical to business planning and financial reporting. Utilize time series-based algorithms (e.g., Prophet, ARIMA, and variants), machine learning algorithms (e.g., XGBoost, LightGBM), and deep learning algorithms (e.g., LSTM, GRU, DeepAR, TCN, Chronos, TFT)
Hands-on experience with forecasting libraries (e.g., NeuralProphet, GluonTS, Darts, Nixtla, Sktime, or StatsForecast).
Develop and validate causal inference models to estimate treatment effects using observational data.
Utilize AI/ML frameworks and tools such as MLFlow, TensorFlow, DevOps function
Should be curious to learn & experiment latest developments in Data Science and AI reasearch
Design and build MMM models to quantify the ROI of marketing channels
Operationalize existing data science models with knowledge of model deployment on cloud based platforms like Databricks, AWS, Azure
Apply expertise in various AI/ML techniques including deep learning, NLP, recommender systems, reinforecement learning and LLMs
Scale existing models to different geographies, ensuring they are adaptable and effective across diverse regions
Conduct data feasibility analysis, including data preparation and cleaning to ensure high-quality inputs for modeling
Observe trends from data and leverage these trends to support feature engineering and enhance model performance
Work closely with local and global teams in Planning, Marketing, Operations, and Data Engineering to ensure seamless integration of data science solutions
Clearly translate complex business problems into data science and analytics solutions, incorporating feedback from business stakeholders
Maintain quality, set good development practices, and define standards that keep the focus on the right things
Support deep-dives, ad-hoc analysis and contextual dashboards with relevant platforms and channels
Develop and maintain a strong stakeholder network with high level of trust that facilitates action- ability of insights
Collaborate with the internal analytics team in your area of responsibility on digital analytics to define goals, select appropriate KPIs, monitor performance and derive trends and opportunities
Excellent deck creation skills augemnted with story telling and ability to communicate complex data science topics with simplicity
Participate in code reviews, brainstorming new use cases, mentor j& unior data scientists in the team
KEY RELATIONSHIPS:
EM Hub & cluster e-com team
EM Function teams (Finance, DNA, Brand, Sales, SCM...)
Global Digital teams
Global BI & Analytics teams
Global Digital Data Science teams
External vendors
REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS:
Bachelor's or Masters degree in computer science, Information Technology, Mathematics, computing, Software Engineering, or a related field from a Tier-1 college
Alternatively, an MBA with a focus on Analytics or Data Science specialization is preferred
6+ years of experience working in Digital Data Science , Digital Analytics, Business Intelligence, Demand forecasting & planning, Market mix modeling, Causal Inference, Pricing analytics, customer lifetime value modeling, SKU level forecasting
HARD SKILLS
:
Well versed with classification, clustering, multiclassification, segmentation techniques
Proven experience with time series algorithms (e.g., Prophet, ARIMA) & Causal Inference
Proficiency in machine learning algorithms (e.g., Xgboost, LightGBM) and deep learning algorithms (e.g., LSTM, GRU, DeepAR, TCN).
Should have knowledge on LLMs, Agentic AI with atleast one POC/project developed using these technologies
Experience with Databricks & AWS services (e.g., S3, EMR, SageMaker, AWS Lambda) is preferred
Familiarity with UI tools such as Streamlit, Flask, FAST APIs, Rest APIs, Docker containers
Hands-on experience with SQL, Python, Power BI, PySpark, Excel and building data pipelines, writing production ready code.
Prior experience in Consumer, pricing, risk, recommendation, ranking domain within Ecommerce/Retail/Banking preferred
Prior experience with model deplyoyment, CI/CD pipelines development
Prior experience with Fine tuning LLMs, validating LLM outputs is good to have
Knowledge of tools like Adobe Analytics, google Analytics, Kibana, JIRA, Appsflyer, Amplitude, Jenkins, Bitbucket, Git is good to have
Industry: Ideally in apparel/fashion/shoes or internet/retail banking
Experience in e-commerce environment
KNOWLEDGE & SOFT SKILLS
:
Ability to efficiently work in a cross-functional organization, ability to develop influential and collaborative relationships with stakeholders from digital and non-digital disciplines on all levels
Excellent communication skills, comfortable presenting complex topics to technical and non-technical audience both in person and remotely at various organizational levels
A passion for designing and creating new data capabilities, tools, and frameworks. Interest in "back-of-house" development of analytics capabilities. Devotion to accuracy, reliability, rigor, and user-focused design.
Meticulous, high attention to details
Creative and energetic team player who has a passion for delivering analytics, data, insights to drive outcomes for quantifiable improvements in business results and consumer satisfaction.
Outspoken and Confident
Broad understanding of and passion for the sports and fashion/entertainment industry
Project management skills, including the ability to lead projects or work on several projects simultaneously.
Fluent English both verbally and written
Proficient in documenting technical details of solutions, creating requirement documents, powerpoint presentations
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE'S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
COURAGE: Speak up when you see an opportunity; step up when you see a need..
OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
INTEGRITY: Play by the rules. Hold yourself and others accountable to our company's standards.
RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
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