Job Description

Responsibilities:
Key Responsibilities
Executive and Strategic Communication

• Write leadership messages, including internal emails, keynotes, talking points, blogs etc., with an authentic tone aligned to each leader.
• Support strategic communication for change initiatives, transformation programs, and leadership visibility efforts within the GCC.
• Draft leadership reflections, Q&A prep notes and event scripts.

Campaigns, Culture and Branding

• Conceptualize and drive communication campaigns for people initiatives (culture, values, DEI, recognition), organizational priorities and brand engagement.
• Collaborate with global teams to localize global narratives while highlighting the unique value and culture of Principal
• Ensure campaign execution across email, intranet, display screens, digital newsletters, posters and standees.

Visual Communication and Design

• Use Figma (preferred) or equivalent tools to design high-quality communication assets--visuals for events, digital comms, presentations, and leadership decks.
• Translate messaging into impactful visual narratives that resonate with employee audiences.

Internal Events and Communication Logistics

• Own the communication lifecycle for employee events--concept note, branding, scripting, pre-buzz emails, live event content (videos, banners, AV), and post-event storytelling.
• Partner with facilities, HR, and external vendors to manage communication logistics and ensure brand-aligned execution.

Digital and Social Media Enablement

• Develop internal storytelling content for social media (LinkedIn/YouTube) aligned with employer branding strategy.
• Liaise with employees and leadership to curate thought leadership and employee spotlight posts.
• Track engagement and continuously optimize for better reach and visibility.

Communication Operations and Governance

• Maintain campaign calendars, brand asset libraries, and approval workflows.
• Track effectiveness through feedback loops, dashboards, or pulse surveys, and adjust strategies accordingly.
• Drive consistency and alignment with global communication standards and tone.

Preferred Attributes

• Deep understanding of the GCC ecosystem and how communications can enhance alignment with global HQ.
• Creative yet pragmatic thinker who can balance big-picture storytelling with execution detail.
• High adaptability, professionalism, and bias for action in a dynamic environment.

Qualifications:
Master's degree in mass communication, journalism, and / or English.
Additional skills in creative writing, storytelling
Designing skills with tools like Figma, Adobe Illustrator, or Photoshop
Additional Information:
Minimum 10 to 12 years' experience as a senior content / messaging specialist or a similar role in corporate communications.
Portfolio of published articles including thought leadership, PR, announcements, blogposts, and alike, would be required for this role.
Prior working experience in a GCC set up would be preferred.
Core Communication Skills
Exceptional writing, editing, and storytelling skills across formats (emails, speeches, blogs, scripts, etc.)
Proven experience in writing for senior leadership with the ability to adapt tone and voice
Strong verbal communication and presentation skills
Design and Visual Communication
Proficiency in Figma for designing communication assets (emails, posters, event creatives, etc.)
Working knowledge of tools like Figma, Adobe Illustrator or Photoshop
Understanding of brand identity, layout, typography, and visual hierarchy
Campaign and Project Management
Ability to plan, manage, and execute multiple communication campaigns and events across internal channels
Skilled in developing content calendars, stakeholder briefings, and campaign trackers
Strong operational planning for internal events and branding activities
Digital and Social Media Awareness
Understanding of social media strategy, especially LinkedIn thought leadership and employee advocacy
Ability to write for digital platforms and collaborate on video scripts, reels, and visual storytelling.
Familiarity with digital tools like SharePoint, intranet CMS, and internal social tools.
Collaboration and Strategic Thinking
Experience working with leaders in stakeholder teams such as HR, branding, and cross-functional teams in a GCC or global setup.
Ability to translate business objectives into communication outcomes.
High attention to detail, deadline orientation, and stakeholder sensitivity