Job Description

Job Objective

To drive the growth, visibility, and impact of the Wellbeing Center by leading strategic sales,

local marketing, partnerships, and community engagement. This role demands strong

business acumen, an understanding of wellness services, and a deep grasp of customer

behavior and city-level market dynamics.

Key Responsibilities

1. Sales & Revenue Generation

Drive monthly revenue and membership growth through structured sales strategies. Promote wellness programs via targeted outreach, digital channels, and referral
partnerships.

Build and manage lead pipelines; track conversions and key sales metrics using CRM
tools.

Plan seasonal offers and promotional campaigns to boost customer acquisition. Coordinate high-impact outreach events like Nadi Pariksha camps and wellness
drives.

Establish referral tie-ups with doctors and wellness professionals. Work in alignment with the front desk team, without involvement in daily walk-in
handling.

2. Local Marketing & Brand Visibility

Plan and run localized marketing campaigns for therapies, events, seasonal offerings,
and new launches.

Lead on-the-ground activations including workshops, open houses, and local wellness
events.

Execute city-specific digital marketing: local SEO, Google Ads, social media content,
paid promotions, and influencer outreach.

Collaborate with wellness bloggers, media houses, and journalists to gain PR
visibility.

Ensure consistency with brand guidelines in all promotional material and
communication.

Analyze local market trends, competitor activity, and customer feedback to refine
strategies.

3. Partnerships & Outreach

Build strategic tie-ups with corporate wellness programs, apartment complexes,
schools, yoga studios, fitness clubs, and NGOs.

Organize community outreach activities like health talks, free screening camps, and
pop-up wellness kiosks.

Represent the center at city wellness expos, networking events, and industry trade
shows.

Design packages and campaigns tailored for large groups, corporate teams, and
community segments.

4. Team Coordination & Reporting

Collaborate with the front desk, therapists, and operations team to align promotional
activities with service capacity.

Provide regular reports to the Head Office or leadership team on sales, lead
management, conversion rates, marketing ROI, and growth plans.

Maintain documentation for partnerships, event performance, and key initiatives. Lead or mentor junior sales/marketing support staff if applicable.

Candidate Profile

Key Skills & Qualifications

Bachelor's degree in Business, Marketing, Hospitality, or related field. 3+ years of experience in sales, marketing, or business development; wellness
industry exposure preferred.

Strong interpersonal and communication skills. Hands-on experience with local market activations and digital marketing tools. Passion for wellness, holistic health, and customer experience. Fluent in English and local language(s).
Job Type: Full-time

Pay: ?20,000.00 - ?25,000.00 per month

Schedule:

Day shift Weekend availability
Experience:

Management: 1 year (Preferred)
Willingness to travel:

25% (Preferred)
Work Location: In person