Job Description

About the Role:

As the

Business Development Manager - Retail Store Expansion

, you will be responsible for driving Traya's offline retail footprint across India. You will identify high-potential markets, scout and secure retail locations, and support store launch operations end-to-end. This is a key growth role that blends strategy with execution and requires strong analytical, negotiation, and relationship-building skills.

Key Responsibilities

Retail Expansion Strategy

: Develop and execute a retail expansion roadmap in alignment with brand goals and customer base.

Market Research

: Conduct research to identify high-demand locations based on customer demographics, footfall data, and competitor presence.

Location Scouting

: Identify, evaluate, and finalize store locations.

Lease Negotiation

: Negotiate terms with landlords and property agents, manage legal agreements, and ensure cost-effective deals.

Cross-Functional Coordination

: Collaborate with design, operations, and marketing teams to ensure timely and successful store launches.

Budget

: Work with finance to manage budgets per store.

Relationship Management

: Build long-term relationships with landlords, and property consultants.

Compliance & Licensing

: Ensure all licenses, permits, and operational compliances are in place before store launch.

Key Requirements

7+ years of experience in business development, retail expansion - preferably in D2C, lifestyle or beauty brands. Strong understanding of the retail landscape across metros and Tier 1 cities in India. Proven experience in identifying store locations and handling end-to-end expansion lifecycle. Excellent negotiation and vendor management skills. Ability to work cross-functionally in a fast-paced, high-growth environment. Strong analytical mindset and problem-solving skills. Willingness to travel frequently.
Job Type: Full-time

Pay: ₹2,500,000.00 - ₹4,000,000.00 per year

Work Location: In person