Job Description

Job Objective:To drive domestic business growth through strategic lead generation, market penetration, and key account development. The role also includes leveraging online platforms for inbound leads and building a capable sales team to support both current and future international business objectives.Key Responsibilities:Sales & Business Development:- Identify and acquire new clients including EPC contractors, industrial users, utilities, and government departments across India.- Build and manage a strong sales pipeline through outbound efforts, referrals, and participation in relevant exhibitions/trade shows.- Develop customized commercial and technical proposals in coordination with the engineering team.- Negotiate and close orders in line with company targets and profit margins.Online & Digital Lead Generation:- Use platforms like IndiaMART, JustDial, TradeIndia, LinkedIn, and company website inquiries to generate new leads.- Monitor and optimize response strategy across online listings to maximize conversion.- Coordinate with the digital marketing team to enhance product visibility and capture inbound leads effectively.Market Development & Strategy:- Conduct detailed market mapping of transformer requirements across target sectors and regions.- Track tenders, rate contracts, and vendor registrations.- Prepare and submit required documentation for empanelment with government departments and PSUs.Client Relationship Management:- Maintain strong relationships with existing clients to ensure repeat business and client satisfaction.- Address technical and commercial queries by aligning with internal teams.- Visit key clients regularly to understand requirements and offer tailored solutions.Team Building & Expansion:- Hire, train, and manage junior sales executives or territory managers as the business scales.- Set clear performance goals and monitor team performance.- Lead team reviews, field visits, and mentoring initiatives to build a strong sales team for future domestic and international growth.Future International Business Preparation:- Gradually expand network in select international markets through export exhibitions,LinkedIn prospecting, and buyer-seller meets.- Maintain a database of international buyers for medium- to long-term export plans.- Assist in developing documentation, certifications, and product readiness for export compliance.Reporting & Coordination:- Maintain CRM and submit regular reports (weekly/monthly/quarterly) on leads, closures, and performance KPIs.- Coordinate with design, production, and dispatch departments to ensure timely order execution.Key Performance Indicators (KPIs):- Number of qualified leads generated (online + offline)- Number and value of orders closed (domestic)- Timely follow-up and CRM updates- Expansion and performance of sales team- Progress on international market development- Customer satisfaction and retention metricsQualifications & Skills:Education:- B.E./B.Tech in Electrical Engineering (preferred)- MBA in Marketing/Sales (added advantage)Experience:- 4-8 years in B2B sales of transformers or allied electrical products.- Experience with online B2B platforms and lead generation tools.- Team management or mentoring experience is a plus.Skills:- Strong understanding of transformer applications and market segments- Sales negotiation and presentation skills- Familiarity with CRM systems, MS Office, and online sales platforms- Self-motivated, strategic thinker, with leadership qualitiesCompensation:Industry-standard fixed CTC + Performance-based incentive + Travel/petrol allowance (ref:updazz.com)

Skills Required