Job Description

:

• Product understanding - Self-learning via support document Support on product will be given.
• Understanding markets of Selec. Customer segmentation is to be done accordingly.
• Understanding the gap in the market and building a marketing strategy to fill the gap
• Understanding competition via competitor product study.
• Studying product markets for products being assigned. Understanding brand offering of Competitors

6 months Plan :

1. To make marketing documents on product being assigned
2. To make marketing modules for training sales for L1, L2, L3
3. To make presentations for End customers, Contractors, Panel builders, and Consultants
4. To make manuals for third-party software integration with Selec
5. To make tools that will help sales to sell products
6. To make scripts for seminars and presentations for each category of customer base
7. To study competitor products, build product Road map for new products
8. To manage revenue of Group specific products and analyze the sales trend. Focus on
planning and ensure planning is streamed line for correct output to match market demand.
9. To understand the Export market requirement, and product standard and focus on third-party
laboratory testing for products to be sold in the International market.
10. To build a marketing strategy to promote specific products in the Domestic and Export
market and be responsible for doubling revenue.
11. Visit customers, and consultants for understanding requirements and build documents
based on the same
12. To keep a tight watch on Group Targets and ensure the top line is achieved as defined
by the company
13. Conduct seminars, participate in Exhibition and promote a new product to all customer
14. To launch new products and meet the targets defined by company
15. To plan promotional campaign for all products and ensure the product literature
reaches the defined customer base.
16. End customer visit / Key Account management

The expectation for the 1st year :

1. Target : 3 CR Business Value
2. Learn to Manage a business worth 100 CR value
4. No of visits to market: Weekly 2 days minimum 4 customers a week

Qualification: BE/B.Tech - Electronics/Electronics & Telecommunication/ Electrical/ Instrumentation / MBA - Marketing