Job Description

About GrowthInvesting.in

We are a

SEBI-registered equity research & model portfolio platform

that helps retail investors build

data-driven, growth-oriented investment portfolios

. We combine

financial market expertise

with

digital marketing strategies

to reach and convert the right audience.

We're looking for an

expert in LinkedIn marketing & automation

who can

create engaging content, generate high-quality B2C leads, run email nurture campaigns, and design conversion-focused funnels

.

Key ResponsibilitiesLinkedIn Marketing & Content Strategy

Manage and grow

LinkedIn company page & founder profiles

Create

high-engagement LinkedIn content

(carousels, polls, videos, infographics, market insights) Optimize profiles using

LinkedIn SEO keywords, hashtags, and trending topics

Plan and schedule posts via

LinkedIn native scheduler or tools like Buffer, Hootsuite

Execute

LinkedIn Ads

(lead generation, traffic, and retargeting campaigns) Monitor

LinkedIn Analytics & Insights

to track reach, impressions, CTR, and lead conversions

Lead Generation & Automation

Use

LinkedIn Sales Navigator

to identify and connect with targeted B2C audiences Automate outreach using

PhantomBuster, Expandi, Zopto, LinkedHelper

Personalize connection requests and follow-up messages for higher acceptance rates Integrate LinkedIn leads with

CRM & email automation platforms

(HubSpot, Zoho, ActiveCampaign) Build

conversion-optimized landing pages

and CTAs for funnel integration

Email Marketing & Lead Nurturing

Plan and execute

email drip campaigns

to nurture LinkedIn leads Segment email lists based on lead stage and user behavior Design

conversion-driven email templates

with compelling subject lines & CTAs Track open rates, CTR, and conversions; run

A/B testing

for optimization Align email sequences with

content marketing & LinkedIn campaigns

Required Skills & Tools

LinkedIn Sales Navigator

- Prospecting & targeting

Automation tools

- PhantomBuster, Expandi, LinkedHelper, Zopto

Email platforms

- ActiveCampaign, Mailchimp, Sendinblue, HubSpot

Design tools

- Canva, Figma

Analytics

- LinkedIn Insights, Google Analytics, UTM tracking

Workflow automation

- Zapier, Make (Integromat)

Qualifications

2-5 years

experience in LinkedIn B2C marketing, lead generation & email campaigns Strong understanding of

LinkedIn algorithm & engagement strategies

Hands-on experience with

LinkedIn Ads & automation workflows

Excellent

copywriting skills

for LinkedIn posts, messages & email campaigns Data-driven approach to

campaign tracking & optimization

Perks & Benefits

Direct ownership of

LinkedIn marketing & lead generation strategy

Work closely with the

founder

of a high-growth fintech brand Premium access to

LinkedIn automation & marketing tools

Performance-linked incentives

for lead & revenue generation Opportunity to experiment with

cutting-edge B2C growth strategies

Job Type: Full-time

Pay: ?350,000.00 - ?600,000.00 per year

Benefits:

Flexible schedule
Experience:

Linkedin Marketing: 2 years (Required) Email marketing: 2 years (Preferred) Lead generation: 2 years (Preferred)
Work Location: In person