Position: SEO Lead/ ManagerLocation: Kirti Nagar, New DelhiKey Responsibilities- Develop tailored SEO strategies based on industry, competition, and business objectives- Perform detailed keyword research and mapping for service pages, blogs, and landing pages- Create monthly SEO roadmaps and define execution priorities- Conduct full website audits to identify issues affecting crawlability, indexing, and ranking- Optimize meta tags, headers, content structure, and internal linking- Implement schema markup, sitemaps, redirections, canonical tags, and structured data- Collaborate with developers to resolve core web vitals, page speed, mobile responsiveness, and UI/UX issues- Create content briefs and topic clusters based on keyword strategy and search opportunities- Guide writers for SEO-optimized content- Track content performance and recommend improvements- Plan high-quality and white-hat link acquisition strategies- Monitor backlink profile and identify toxic links- Create authority-building strategies, including citations, outreach, and PR links- Track keyword rankings, organic traffic growth, and conversion goals- Prepare weekly and monthly SEO performance reports for internal and client review- Identify issues proactively and recommend actionable improvementsRequired Experience & Skills- Minimum 5 years of professional SEO experience- Strong proficiency in website audits, technical SEO fixes, and on-page optimization- Advanced understanding of Google search algorithms, updates, and ranking factors- Hands-on experience with Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, etc.- Ability to analyze data and convert insights into actionable strategies- Strong understanding of multiple geographies- Excellent communication and documentation skillsPreferred Qualifications- Experience managing multi-industry SEO campaigns- Exposure to WordPress, Webflow, Shopify, and similar CMS platforms- Knowledge of AI-SEO tools or AI-based content workflow is an advantage (ref:updazz.com)
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