Job Description

Key Roles and Responsibilities:

1.

Lead Generation Support

Coordinate with marketing to ensure continuous inflow of leads through campaigns (email, digital ads, IndiaMART, social media, website, events). Capture inbound inquiries via various platforms (phone, email, online platforms).
2.

Lead Data Management

Enter, update, and manage leads in CRM software (Zoho, Salesforce, Excel, etc.). Ensure lead data is accurate, complete, and up to date. Categorize leads based on source, stage, industry, and priority.
3.

Lead Qualification

Perform initial screening or validation of leads based on predefined criteria (budget, authority, need, timeline--BANT model). Mark leads as cold, warm, or hot based on interest and readiness to buy.
4.

Lead Assignment & Follow-up

Assign qualified leads to the appropriate sales personnel or team. Set reminders for follow-ups and ensure timely engagement. Track lead status and update progress regularly.
5.

Lead Nurturing

Engage unconverted or cold leads through email follow-ups, promotional offers, or newsletters. Re-engage dormant leads through periodic check-ins.
6.

Reporting & Analysis

Generate daily/weekly/monthly reports on lead status, conversion rates, sources, and sales funnel performance. Analyze lead quality and suggest areas for improvement in lead acquisition and conversion strategies.
7.

Coordination & Communication

Act as a bridge between sales, marketing, and management. Coordinate with the digital marketing team to improve lead generation tactics based on feedback.
8.

CRM and Tools Management

Ensure all interactions and updates are properly logged in CRM. Suggest improvements in CRM usage or workflow automation to streamline processes.
Job Types: Full-time, Permanent, Fresher

Pay: From ?20,000.00 per month

Benefits:

Health insurance Provident Fund
Work Location: In person

Speak with the employer

+91 9840709407