Job Description

Company:

Our Client - Xoto

Work Mode:

Remote (Own laptop & stable internet required)

Experience:

2-5 years (B2B & B2C lead generation)

Role Overview

We are looking for a

Lead Generation Expert

who can

build, manage, and optimize high-quality lead funnels

across multiple channels. The ideal candidate should be data-driven, hands-on, and capable of delivering consistent, conversion-ready leads.

Key Responsibilities

Plan and execute

end-to-end lead generation campaigns

Generate

qualified leads

via paid & organic channels Manage and optimize lead funnels for

cost, quality & conversion

Work with sales teams to align lead quality and follow-ups Track, analyze, and report performance metrics (CPL, CAC, ROAS) Build lead databases and manage CRM workflows Test new lead sources, creatives, audiences & landing pages Ensure lead data accuracy and compliance
Channels & Tools

Paid Ads:

Google Ads, Meta Ads, LinkedIn Ads

Organic:

LinkedIn outreach, email marketing, landing pages

Tools:

HubSpot / Zoho / Salesforce / Sheets / Lead scraping tools

Automation:

Zapier, email sequences, CRM automation
Required Skills & Experience

Proven experience in

lead generation & demand generation

Strong understanding of

lead funnels & buyer journeys

Experience handling

high-volume and high-ticket leads

Ability to qualify leads and improve lead quality Experience with

international markets

(UAE / MENA/ ASEAN preferred) Strong analytical and reporting skills Excellent communication & coordination skills
Good to Have

Real estate / SaaS / service industry experience Experience in

cold outreach & LinkedIn prospecting

Knowledge of

conversion optimization

Familiarity with AI-based lead tools
Job Type: Full-time

Pay: ₹25,000.00 - ₹45,000.00 per month

Work Location: Remote