Develop and implement lead generation strategies to attract potential customers.
Identify and engage with key decision-makers in target industries.
Utilize various lead generation tools and techniques, including SEO, PPC, email marketing, and social media.
Collaborate with the marketing and sales teams to ensure alignment of lead generation efforts with overall business goals.
Monitor and analyze lead generation metrics to measure performance and identify areas for improvement.
Manage and nurture leads through the sales funnel to convert them into customers.
Stay updated on industry trends and competitor activities to adjust strategies accordingly.
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Requirements:
Proven experience as a Lead Generation Head or similar role in the retail or eCommerce industry.
Strong understanding of lead generation processes and tools.
Excellent communication and interpersonal skills.
Ability to analyze data and generate actionable insights.
Creative problem-solving skills and a proactive approach to challenges.
Bachelor's degree in Marketing, Business, or a related field.
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Preferred Skills
Experience with CRM systems and marketing automation tools.
Knowledge of SEO, PPC, and social media marketing.
Strong organizational and time management skills.
Ability to work independently and as part of a team.
* over 5-7 years experience.
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