Job Description

In a nutshell

• Full time
• Based in Chennai
• Super Early Stage
• Cash (industry standards) + Stock
• Experience: 5+ years in Digital/Performance Marketing
• Gritty team, building for India

The Role

• Set up, ideate, execute and optimize various digital marketing channels and acquisition strategies
• Working with a solid team and build efficient processes that result in great customer experience.

Responsibilities

• Work with various stakeholders across design, content, product and business to understand the product and business metrics
• Identify various organic and paid channels that are relevant to Oro
• Set up performance marketing across channels like Google, Facebook, Instagram, LinkedIn, Twitter, Programmatic, affiliates, etc.
• Create growth strategies and execution plans considering both organic and paid channel
• Create and own channel metrics; define and execute campaigns, work on budgets, efficiency and maximizing ROI
• Run experiments and A/B tests to understand customer behavior and find new audiences who might be interested in Oro’s offerings
• Work with founding team to understand org goals and create plans to achieve them

Skills and Requirements

• Must have 5+ years of experience working on performance marketing campaigns for consumer products; fintech experience is a plus
• Understand app campaigns for Google, social (FB, Insta, LinkedIn, Twitter), programmatic and affiliate marketing
• Knowledge of using tools like Appsflyer, PowerBI, CleverTap, etc
• Proficient in excel and analytical skills with an analytical mindset; wanting to measure every part of the funnel
• High ownership, self starter and ability to work in independent and collaborative environments.

Benefits

• Flexible vacations and working hours: If you're working with us, means we trust you.
• A brand new laptop: Whichever suits your work needs - Mac or Windows, you choose. You will be the best to take that call.
• Make a big difference: Take, own and implement decisions to build Oro from scratch. The focus is on a quality product and the big little details.
• Company health and insurance policy: We take health seriously, and so should you. The insurance policy is just a part of the package.
• Allowances for work: We all need certain things to get our work done. So get those things that are beneficial to succeed in this role.

How to Apply

If you are interested, and think we'd be a good fit for you, Apply here.