Job Description

Key Responsibilities

Channel Management & Development

Develop and execute strategic plansfor modern trade channels
(hypermarkets, supermarkets, department stores)

Build and maintain strong relationships with key modern trade partners and buying
teams

Identify new modern trade opportunities and expand distribution footprint Negotiate trade terms, promotional activities, and shelfspace
agreements

Monitor competitor activities and market trends within modern trade channels
Sales Performance & Revenue Growth

Achieving salestargets and KPIs for assigned modern trade accounts Develop account-specific business plans and growth strategies Implement effective merchandising and promotional campaigns Analyze sales data and provide actionable insightsfor performance
improvement

Conduct regular business reviews with trade partners
Trade Marketing &Merchandising

Plan and execute in-store promotions, displays, andmerchandising activities Coordinate with marketing teams on trade-specific campaigns and product
launches

Ensure optimal product placement, visibility, and shelfshare Monitor and maintain planogram compliance acrossstores Manage trade marketing budgets and ROI optimization
Relationship Management

Serve as primary point of contact for assigned modern trade accounts Conduct regularstore visits and relationship-building activities Resolve any trade-related issues or conflicts promptly Collaborate with internal teams(supply chain, finance, marketing) for seamless
execution

Provide training and support for retailstaff when required
MarketIntelligence & Reporting

Monitormarket trends, consumer behaviour, and competitive landscape Provide regular reports on sales performance, marketshare, and channel insights Conductstore audits and compliance checks Analyze pricing strategies and recommend optimizations Prepare and present businessreviewsto senior manag
Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹50,000.00 per month

Work Location: In person