We are seeking a skilled performance-driven Junior Digital Marketing Executive with hands-on experience inpaid advertising, SEO, and social media management. This role requires a strategic thinker with executioncapability and strong analytical skills to drive brand visibility and lead generation.
Key Roles and Responsibilities
Strategize, execute, and scale high-performing Meta (Facebook/Instagram) and Google Ads campaigns tailored for lead generation and brand growth.
Oversee end-to-end social media management--curate, schedule, and optimize content that builds brand authority and drives audience engagement.
Lead SEO efforts--conduct keyword research, optimize website content, and implement link-building strategies to boost organic visibility.
Drive qualified traffic through organic and paid funnels, leveraging innovative growth hacks and audience insights.
Implement A/B testing for creatives, copy, targeting, and landing pages to constantly improve ROI and user experience.
Monitor and analyze performance metrics using tools like Google Analytics, Meta Business Suite, TagManager, etc, transforming data into actionable insights.
Collaborate cross-functionally with content creators, designers, and developers to craft high-converting campaigns.
Stay ahead of the curve with the latest trends, platform updates, and digital innovations to ensure a competitive edge. Prepare crisp performance dashboards, reports, and strategic inputs for management reviews.Knowledge Skills
Knowledge
Education: Graduate or any related field
Experience: Proven experience in meta ads andgoogle ads.
Excellent written and verbal communication skills.
Skills
Proficiency in Google Ads, Facebook Ads, SEOtools, and Google Analytics.
Good understanding of online marketingchannels and strategies.