Job Description

About the Role:

You will work closely with our design, marketing, and growth teams to build brand stories across digital platforms, marketplaces, and social content.

Key Responsibilities:

Write creative, quirky, and clear product copy for Loopie's website, Amazon, Ajio, etc. Script engaging content for Instagram Reels, brand videos, and ad campaigns Draft emailers and newsletters that are informative, playful, and on-brand Contribute to blogs and storytelling that resonate with new-age parents Collaborate on campaign ideas, content hooks, and creative brainstorms

Tone of Voice:

Playful, warm, clever, imaginative - never robotic, never boring.

Who Should Apply:

We're especially looking at freshers or up to 1 year of experience in content or creative fields who:

Are graduates in Design, English, Mass Communication, or Media Have interned or worked on content for social media, D2C brands, college publications, or agencies Are passionate about writing and can bring emotion, empathy, and wit to their work Are curious about parenting and lifestyle brands, and love creating things people enjoy reading

Bonus Points if You:

Know the basics of SEO or ad copy A/B testing Can think like a parent and write like a friend

What You'll Get:

A young, creative workplace where ideas matter more than job titles Exposure to how a brand is built across marketing, design, and product Room to grow, experiment, and lead content ideas from day one

To Apply:

Send your resume + 1-2 writing samples (blogs, social captions, ads, or anything you're proud of) to with the subject "Copywriter - Loopie".

Job Type: Full-time

Pay: ?400,000.00 - ?600,000.00 per year

Benefits:

Health insurance Paid sick time Provident Fund Work from home
Work Location: In person