Job Description

The Junior Account Executive at Hill & Knowlton (H&K) puts plans into action! With your expanding contact list of media, influencers and industry, your colleagues and clients rely on you as a valued member of the team that makes things happen and creates impact. You are continuing to develop your core skills through training and coaching and have plenty of opportunity to explore disciplines and practice areas through your client portfolio and project activity. At Junior Account Executive level, you are expected to demonstrate the ability to work independently and as an effective member of a well functioning team, taking responsibility for day to day activation of items on the client WIP. At this level, you will contribute to the strategy and planning of your accounts, so lots of avenues for creative thinking and new ideas. You will have a client facing role and be accountable for daily deliverables of high-quality work. SKILLS + COMPETENCIES At this level, you will be able to: Consulting: Be an integral part of the account team by taking ownership of tasks on the Work In Progress report (WIP) including media and online research, maintaining media and influencer lists, monitoring media and compiling accurate coverage reports, as well as effectively pitching news to media, securing media opportunities for clients and administering product review programmes. Assist with preparation, delivery and follow up of announcements and events, including press conferences, media/analyst/influencer briefings, social events, product launch events. Demonstrate creativity, understanding and attention to detail through the ability to create client ready content, including press releases, articles, speeches, executive speaking points and briefing documents, social media calendar and content, interview transcripts/summaries and activity reports. Understand and be conversationally competent on popular social media channels; how they work, their audience and purpose, the services they offer and how to optimize content to drive results. Take ownership of day to day community management, including conversations and posts; flag issues/potential issues arising on social channels to account lead. Establish an understanding of influencer mapping and the ability to create a list of relevant key influencers for a client or project. Draft a creative brief and work with designers, and other specialists from concept to final product. Extract information and compile reports from social tools including Sherlock, Facebook Analytics, Twitter Analytics, YouTube Analytics. Create accurate and clear reports for all channels, such as tracker reports, conversation/topic analyses, ad campaign reports, community management and coverage reports. Research client and competitor products and services, develop and apply industry knowledge. Develop and demonstrate a solid understanding of PR principles and client strategy by contributing appropriate approaches and ideas for clients and projects. Develop an understanding of the regional media landscape, keep abreast of current affairs, industry issues and trends relating to clients and their markets. Meet influencers, media + other client stakeholders on a regular Actively participate in internal creative brainstorming across all agency sectors and apply creative thinking to all aspects of your work. People: Assist in managing the workload and activities. Actively participate in team and client meetings. Actively participate in office or team initiatives that enhance H&K s working environment. Provide support to the H&K internship programme through buddy role and H&K s engagement with local universities. Act as H&K ambassador internally and externally. Business Acumen: Be aware of H&K s offerings, specialist services, and global network. Complete Maconomy time sheets on a weekly basis mandatory Be alert to new business opportunities with existing and prospective clients and discuss with senior team. Assists in researching and responding to RFPs for new business proposals. Support and contribute to industry award entries. Be familiar with H&K s social media policy and professional practices. Contribute to the external marketing activity of H&K. Be diligent in submitting expenses in a timely manner. Professional Development: Implementation of day to day publishing work, online and traditional media Foster relationships within the client team, share knowledge and Take responsibility for part of a client or project WIP; manage implementation of a product review or influencer engagement programme. Display sound judgement and problem solving on a day to day level, with senior support. Delegate effectively and know when to escalate issues to senior team members. Identify and discuss long term career goals with Line Manager Always demonstrate professional behavior show maturity in client interactions and counsel. Qualifications: Postgraduation is a must. Fresher-06 months of relevant industry experience Excellent written and oral communication skills Ability to multi task and work in a team

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