Techmutant Software Solutions LLP is a fast-growing technology company offering AI-powered ERP solutions to educational institutions - schools, colleges, and universities. Our flagship product, EDU, streamlines operations, boosts productivity, and facilitates data-driven decision-making. We are seeking a Digital Marketing Executive to help us increase brand visibility, drive lead generation, and enhance customer engagement across digital platforms.
Roles & Responsibilities
Plan, execute, and optimize digital marketing campaigns across Google Ads, Facebook, LinkedIn, and other platforms.
Manage and grow the company's social media presence (LinkedIn, Instagram, Facebook).
Work on SEO & SEM strategies to improve website ranking and organic traffic.
Create engaging content marketing campaigns (blogs, case studies, newsletters, emailers).
Monitor campaign performance analytics (Google Analytics, Search Console, social media insights) and prepare performance reports.
Handle email marketing campaigns and track open/click rates.
Support in designing creatives, posts, and ad banners (using Canva / Photoshop/coordination with designers).
Collaborate with the sales and customer success teams for lead generation and nurturing.
Stay updated with the latest digital marketing trends and tools.
Key Skills Required
Strong knowledge of SEO, SEM, Google Ads, and Social Media Marketing
Familiarity with marketing automation tools (HubSpot, Mailchimp, Zoho Campaigns, or similar)
Hands-on experience in Google Analytics, Search Console, and keyword research tools
Creativity in content creation and digital storytelling
Basic design skills (Canva/Photoshop) - preferred
Excellent written and verbal communication skills
Analytical mindset with the ability to measure and optimize campaigns
Qualifications
Bachelor's degree in Marketing, Business, or related field
0.5 - 1 year of experience in digital marketing (Freshers with strong internship/project experience may also apply)
Certifications in Google Ads / SEO / Social Media Marketing are a plus
What We Offer
Opportunity to work in a fast-growing SaaS/ERP company with AI-driven solutions
Exposure to end-to-end digital campaigns for the education sector
Supportive team culture and professional growth opportunities
Job Types: Full-time, Fresher
Pay: ₹8,000.00 - ₹20,000.00 per month
Benefits:
Internet reimbursement
Experience:
Digital marketing: 1 year (Preferred)
License/Certification:
Digital Marketing Certificate (Preferred)
Location:
Miller Ganj, Ludhiana, Punjab (Preferred)
Work Location: In person
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