Job Description

:

We are looking for a

dynamic and creative Social Media & Digital Marketing Executive

with at least

1 year of hands-on experience

in managing digital campaigns across platforms like

Instagram, Facebook, and Google

. The ideal candidate should have a good understanding of product-based marketing, be comfortable with basic video editing, and possess a strong sense of audience engagement and branding.

This role is ideal for someone passionate about social media trends, digital storytelling, and performance-driven marketing.

Key Responsibilities:

Plan, create, and manage paid and organic campaigns on

Instagram, Facebook, and Google

. Develop engaging content ideas aligned with the brand's goals and audience. Monitor campaign performance and optimize for better ROI and engagement. Perform basic

video editing

for reels, ads, and promotional posts. Coordinate with the creative/design team to develop campaign visuals and copy. Track and analyze performance metrics (reach, impressions, conversions, CTR, etc.). Manage and grow the brand's presence across all major social media platforms. Assist in

email marketing, SEO, and influencer collaborations

when required. Stay updated on the latest social media trends, tools, and algorithm changes.

Required Skills & Qualifications:

1 year of experience

in social media management or digital marketing. Strong knowledge of

Instagram, Facebook, and Google Ads campaigns

. Hands-on experience in

Meta Ads Manager

and

Google Ads dashboard

. Familiarity with

basic video editing tools

(Canva, CapCut, VN, or Adobe Premiere Rush). Understanding of

product campaigns

and digital brand positioning. Analytical mindset with the ability to interpret campaign data and insights. Excellent written and verbal communication skills. Creative thinking, attention to detail, and ability to multitask.

Additional Requirements:

Basic knowledge of

SEO, SEM, and content marketing

will be an added advantage. Experience with

Google Analytics

or similar tracking tools preferred. Ability to work independently as well as part of a team. Willingness to learn and adapt to fast-changing digital trends.
Job Type: Full-time

Pay: ₹15,000.00 - ₹35,000.00 per month

Benefits:

Health insurance Life insurance Paid sick time Paid time off Provident Fund Work from home
Work Location: In person