Job Description

Digital Marketing Executive - Roles & Responsibilities

As a

Digital Marketing Executive

, you will be responsible for developing, implementing, and managing online marketing strategies to promote the brand and its services. Your role includes handling social media, planning campaigns, and ensuring a consistent digital presence to drive engagement and growth.

Key Roles & Responsibilities:

Content Creation & Management

Create basic posts, graphics, and captions for social media platforms. Manage content calendars and ensure timely posting.

Social Media Marketing

Handle Instagram, Facebook, LinkedIn, and other platforms. Engage with audiences through interactive posts, polls, and stories. Monitor trends and adapt content accordingly.

Campaign Planning & Execution

Plan and execute digital marketing campaigns (seasonal, festive, product launches). Work with the team to brainstorm creative ideas for promotions. Track and report campaign performance.

Promotion & Branding

Promote brand visibility through organic and paid strategies. Assist in running ads and boosting posts when required. Ensure branding guidelines are maintained across all digital assets.

SEO & Website Support

(basic level) Support in keyword research and applying them in content. Assist in updating website/blogs with SEO-friendly content.

Analytics & Reporting

Track growth, engagement, and reach on social media platforms. Share weekly/monthly performance reports with insights.

Collaboration

Coordinate with designers, content writers, and other team members. Assist in influencer collaborations, UGC campaigns, and local tie-ups.
Job Type: Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

Flexible schedule Work from home
Ability to commute/relocate:

Rajarajeshwari Nagar, Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Preferred)
Education:

Bachelor's (Preferred)
Experience:

10 key typing: 1 year (Required)
Language:

Kannada (Preferred)
Work Location: In person