Conduct thorough research to gather insights and data for content development.
Brainstorm and pitch creative content ideas and concepts that align with marketing goals.
Content Creation:
Generate engaging and high-quality written content aligned with company objectives and target audiences.
Craft compelling blog posts, articles, web content, and other content pieces that resonate with readers.
Follow the checklist for content.
Content Optimization:
Optimize content for search engines by incorporating relevant keywords and on-page SEO best practices.
Include the latest statistics in content and update them regularly.
Content Calendar Management:
Maintain a weekly and monthly content calendar to plan, organize, and schedule content releases.
Ensure content aligns with the overall content strategy and marketing objectives.
Stay Updated on Industry Trends:
Stay informed about the latest industry trends, best practices, and emerging content formats to continually improve content strategies.
Key Result Areas
Consistently deliver high-quality and engaging content.
Produce engaging content to drive organic traffic and improve search engine rankings.
Contribute to brand recognition and audience engagement.
Key Performance Indicators
Content engagement metrics (e.g., clicks, shares, comments).
Content quality and accuracy.
Number of visits on blogs and service pages.
Requirements:
Bachelor's degree in English, Journalism, Communications, or a related field.
Proven experience in content writing and creation, with a portfolio of published work.
Strong research skills and the ability to gather and synthesize information from various sources.
Proficiency in SEO-rich content production and content optimization techniques.
Strong communication skills and the ability to collaborate effectively with team members.
Familiarity with AI content writing tools and analytics tools.
Creativity, adaptability, and a results-oriented mindset.
Desirable Skills
Excellent verbal and written communication skills.
Proactive and positive attitude.
Effective time management and multitasking abilities.
Project management skills.
Convincing and persuasive presentation skills.
Job Type: Full-time
Pay: ?20,000.00 - ?35,000.00 per month
Work Location: In person
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