Job Description

Company Description
Excellent Publicity is one of the fastest growing media agency, headquartered at Ahmedabad with 6 other offices - 5 in India and 1 in UAE. We have served 3,000+ clients including the likes of Google, Amazon, UBER, Reliance, Adani, Tata across our 3,00,000+ media services over past 13 years of our journey.
Website http://www.excellentpublicity.com
Linkedin https://www.linkedin.com/company/excellent-publicity
Instagram https://instagram.com/excellentpublicity
Job Summary
The candidate will be responsible for developing and implementing effective marketing strategies to enhance the visibility and reputation of our clients' brands. He/she will collaborate with cross-functional teams, manage campaigns, and ensure that marketing initiatives align with business objectives.
Roles & Responsibilities
Develop and implement a comprehensive brand strategy aligned with the company's overall goals and objectives.
Conduct market research to understand consumer trends, competitive landscapes, and identify opportunities for brand growth.
Manage and safeguard the brand's visual and verbal identity, including logos, taglines, and brand guidelines.
Monitor and analyze market trends, consumer behavior, and competitor activities to identify opportunities and threats.
Create brand strategy
Develop and manage the brand marketing budget effectively, ensuring optimal allocation of resources for maximum impact.
Establish key performance indicators (KPIs) to evaluate the success of brand campaigns and initiatives.
Regularly analyze and report on the performance of the brand against set goals. Develop and manage communication strategies
Prepare for and respond to potential crises that may impact the brand's reputation.
Key skills required
Proficiency in MS Office
Strong knowledge of market research tools
Strategic & analytical skills
Excellent communication & interpersonal skills