Responsible for executing and managing daily social media operations -- focusing on reel production, trend research, posting, and maintaining account engagement.
Key Responsibilities
Shoot high-quality Instagram Reels based on brand direction and content plan.
Upload reels/posts on time with optimized captions, hash,
Research trending topics, audio, formats, and relevant content ideas across platforms.
Maintain a log of daily engagement metrics (reach, saves, shares, etc.).
Coordinate with the content team and graphic/video editor for timely publishing.
Ensure consistency in visual and tonal branding across all posts.
Maintain an organized folder of raw and edited video files.
Provide weekly insights and learnings based on content performance.
Assist in ideation and execution of campaign-specific content as needed.