Job Description

Job Note: International Online Marketing Executive

Department:

Export Sales & Marketing

Position Title:

International Online Marketing Executive

Reporting To:

Export Manager / Marketing Head

Location:

[Your Office Location or Remote]

Company:

Kesarishalaya Industries India Pvt. Ltd.

Objective of the Role:

To plan, execute, and monitor digital marketing campaigns aimed at promoting our FMCG/organic products in international markets. The role involves generating B2B leads, increasing global visibility, and driving inquiries through online platforms.

Digital Strategy Development:

Develop country-specific digital marketing plans (UAE, USA, Europe, etc.) Identify target audience and platforms for maximum visibility.

Lead Generation:

Run international B2B lead generation campaigns via LinkedIn, email marketing, directories, and Google Ads. Collaborate with export sales team for follow-up on inquiries.

SEO & Website Optimization:

Improve search engine visibility of website (product keywords, region-specific searches). Coordinate with the web development team for landing page optimization.

Social Media Marketing:

Run ad campaigns on platforms like LinkedIn, Facebook, Instagram targeting importers/distributors. Monitor analytics and engagement performance.

Content Creation:

Create or manage content (blogs, posts, infographics, videos) relevant to export and international buyers. Focus on buyer intent content, certifications, and trust-building.

Email Campaigns:

Run regular cold email & drip campaigns to reach out to international clients. Manage email tools like Mailchimp, Brevo, or Zoho Campaigns.

Market Research & Competitor Analysis:

Identify global trends, competitor campaigns, and pricing. Suggest product positioning strategies.
Job Type: Full-time

Pay: ?10,611.35 - ?22,000.00 per month

Benefits:

Cell phone reimbursement Internet reimbursement
Schedule:

Day shift
Supplemental Pay:

Commission pay Overtime pay Performance bonus
Work Location: In person