Job Description

Key Responsibilities:

Content Creation:

Develops and produces various forms of content, including photos, videos, graphics, and written copy, specifically tailored for Instagram.

Visual Design:

Designs visually appealing content that aligns with the brand's aesthetic and style guidelines.

Content Calendar Planning:

Collaborates with the marketing team to plan and schedule content, ensuring a consistent flow of fresh and engaging material.

Brand Consistency:

Maintains brand consistency across all Instagram content, ensuring it aligns with the overall brand voice and messaging.

Trend Monitoring:

Stays updated on the latest Instagram trends and features, and incorporates them into content strategies to maximize reach and engagement.

Performance Analysis:

Monitors content performance using analytics tools, identifies what resonates with the audience, and adjusts strategies accordingly.

Community Engagement:

Interacts with followers, responds to comments and messages, and fosters a sense of community around the brand.

Content Repurposing:

Adapts existing content into various formats for different Instagram features (e.g., Reels, Stories, posts).

Collaboration:

Works closely with other team members, including marketing, design, and social media teams, to ensure content aligns with overall marketing goals.
Skills Required:

Strong Content Creation Skills:

Proven experience in creating engaging and visually appealing content.

Proficiency in Design Tools:

Familiarity with design software (e.g., Photoshop, Illustrator, Canva) and video editing tools.

Instagram Platform Knowledge:

Deep understanding of Instagram's features, algorithms, and best practices.

Content Strategy & Planning:

Ability to develop and execute effective content strategies.

Excellent Communication Skills:

Strong written and verbal communication skills for interacting with the audience and collaborating with the team.

Analytical Skills:

Ability to analyze content performance and make data-driven decisions.

Creative Thinking:

Ability to generate original content ideas and adapt to new trends.

Video Editing Skills:

Ability to produce and edit short-form video content for platforms like Instagram Reels.
Job Type: Full-time

Pay: ?28,000.00 - ?30,000.00 per month

Language:

Hindi (Preferred) English (Preferred)
Work Location: In person