Job Description

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The fruits of your labour.
Satisfied customers.
Inside Sales, North & West India
When it comes to intelligent kitchen equipment and digital products, the RATIONAL Group is the global market and technology leader. Now its 2.700-some employees around the world need help. They need someone with brains, tenacity, and enthusiasm. Someone like you.
The Inside Sales Executive (North & West India) is a key function in the local marketing and sales organization to proactively drive sales of new business prospects. They qualify prospects via telephone and digital communication, thus developing it into a functional record where we can interact with and support the customer. Additionally, they execute lead qualification activities to continuously deliver a stream of highly qualified leads for the Field Sales Team to generate organizational sales growth. The Inside Sales Executive is responsible for the adaption and implementation of central tools including Salesforce/Marketing Cloud and is also responsible for developing regional, segmented strategic marketing campaigns together with the Marketing Manager.
Main Responsibilities

• Outbound communication (telephone, email, messages) to drive sales and support assigned field sales staff with event invitations and post-sales customer nurturing
• Qualify leads and update CRM system (Salesforce) with new information
• Design and implementation of target group-specific lead nurturing concepts and communication tools, including email messaging, journey development and calling campaigns which will allow the Sales Team the ability focus entirely on their sales activities.
• Ongoing tracking and reporting on leads qualification process to ensure leads from a variety of sources (e.g., trade shows, online demonstrations) are followed up on in a timely manner.
• Consistently create and update qualified new customer accounts in Salesforce, ensuring accuracy in data entry and lead categorization.
• Invite potential participants for live cooking demos and regional events, contributing to overall event attendance in collaboration with Field sales.
• Regularly qualify incoming /self-sourced leads through calls/emails and schedule targeted field visits with the sales team, meeting monthly visit target.
• Maintain up-to-date records of all interactions, follow-ups, and status changes in Salesforce, ensuring compliance with reporting deadlines and pipeline visibility.
• Tracking and reporting on activities and marketing campaigns utilizing Salesforce reports and Dashboards, as well as Marketing Cloud
• Adaption/implementation of central marketing tools

Practical Background

• Successful background in Sales, Marketing or Telemarketing (3 years or more) with proven record in moving targeted prospects to closed business.
• Familiarity with webinar platforms (e.g. Teams) and experience in running webinars.
• Experience implementing marketing campaigns.
• B2B background and/or practical parallel experience.
• Strong working knowledge of Microsoft Office and Salesforce/Marketing Cloud.
• Affinity for cooking; interested and aware of local food trends.

Personal Qualities

• Team player
• Self-starter with personal ambition to achieve the best results and personal objectives daily
• Highly organized, attention to detail

What counts for us are your qualifications - regardless of age, gender, disability, sexual orientation/identity or social, ethnic, or religious backgrounds. We welcome applications from all people with diverse backgrounds.
If you have any questions, please contact Li Yi Lee.
Unit No. 601, Floor No. 6, Worldmark-3
Gurgaon
Haryana, 122018
India
You as a person are important to us. Therefore it does not matter which gender, age, sexual identity, ethnic origin etc. you have. Just for the sake of easy readability we only use the masculine form on our website. \ 2025 RATIONAL. All rights reserved. RATIONAL AG, Siegfried-Meister-Strasse 1, 86899 Landsberg am Lech.
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