We are seeking a dynamic and creative professional to manage and enhance ATOAI's online presence. The role involves developing, executing and monitoring digital strategies across social media platforms and the association's website to strengthen our visibility.
Key Responsibilities
Social Media Management
Develop and execute social media strategies aligned with ATOAI's objectives.
Create engaging content (posts, reels, stories, videos, infographics, etc.) highlighting adventure tourism, member activities, events and campaigns.
Manage and update ATOAI's social media channels (Facebook, Instagram, LinkedIn, Twitter/X, YouTube).
Monitor engagement, respond to queries and build an active online community.
Track analytics and prepare monthly reports to measure growth and effectiveness.
Website Management
Regularly update ATOAI's website with news, events, circulars, member updates and press releases.
Ensure the website remains user-friendly, accurate and visually appealing.
Coordinate with developers (if required) for technical updates, security and maintenance.
Optimize content for SEO to increase visibility in search results.
Desired Skills & Qualifications
Graduate
Strong creative skills with ability to design basic graphics and edit videos.
Familiarity with tools like Canva, Photoshop, Premiere Pro (basic level) or similar.
Proficiency in website CMS (WordPress or similar).
Understanding of SEO and analytics tools (Google Analytics, Meta Insights, etc.).
Excellent communication skills (English required, Hindi/other languages an advantage).
Personal Attributes
Creative thinker with attention to detail.
Ability to work independently and meet deadlines.
Collaborative and proactive approach.
Enthusiastic about digital trends and innovation.
Job Types: Full-time, Permanent
Work Location: In person
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